About Bjärefågel
Sustainable chicken farming since 1997
At the family-run company Bjärefågel in Torekow AB, we are passionate about raising high-quality chicken in Sweden. That is why we work with responsible animal husbandry and clear environmental efforts.
In 2017, Bjärefågel became the first chicken farmer in Sweden to be certified climate-friendly by Svenskt Sigill. We follow the certification requirements to reduce our carbon footprint. Read more here sigill.se. Our breeders are certified through both the Swedish Seal and the Swedish Bird Association. The entire operation is audited by an accredited, independent control body.
Almost twice as much space in the stable
In Europe, you can have up to 42 kg of chicken per square meter. We have chosen to have about 20–22 kg of chicken per square meter. Thus, Bjärekycklingar has plenty of space to move around, thanks to our lower stocking density.
Quality feed based on Swedish corn and cereals
The vegetable feed contains corn, legumes, cereals, soybeans, vitamins and minerals. It is a feed that provides our Bjäre Chicken with a good foundation throughout their entire breeding period. The feed does not contain GMOs, antibiotics or coccidiostatics.
Slow growth and careful handling
We raise chickens that are classified as slow-growing, with an average growth of a maximum of 45 grams per day. The greater space to move around and the slower growth provide the chickens with good conditions throughout their entire rearing period. We raise our chickens for about 50 days. We always handle our birds carefully and lift them with two hands, both the body and the wings, to reduce the risk of injury and stress.
Breeding on smaller family farms
Bjärekycklingar are raised by us at Bjärefågel and by controlled and certified breeders primarily on the Bjäre Peninsula and in southern Halland. We strive to have our breeders as close as possible to minimize transportation routes.
The board
Claes Ohlsson, Chairman of the Board
Claes Ohlsson has many years of extensive experience in board work and sits on the boards of several companies. He is the CEO and part-owner of Intesa AB, where he works as a business consultant helping clients find strategies for business development. The company has broad experience with a variety of different companies and operations, from small, closely held companies to larger corporations. He is also involved with Eskilsminne IF and is the honorary chairman of the Skåne Football Association. Claes Ohlsson's background is in economics.
Ulf Andersson, Board member
Ulf Andersson is a former farmer and mechanical engineer who has worked abroad, primarily on many large offshore projects. As a farmer, he took over his father's farm and converted it to chicken farming. He has good knowledge of all matters concerning agriculture.
Per-Olof Ingemarsson, Board Member
Per-Olof Ingemarsson started the predecessor to Bjärefågel in 1986 when he began raising geese. Over the years, the company has evolved into today's Bjärefågel. As CEO, Per-Olof Ingemarsson constantly works with new visions to develop the company, both regarding Bjärefågel's special concept for chicken farming and to remain at the forefront of the changing food industry.
Martin Ingemarsson, board member
Martin Ingemarsson was only 14 years old when his older brother, Per-Olof, bought the first geese. With his great technical talent, he has assisted his brother with the functional aspects of running the business since his youth. In 2000, the brothers joined forces in earnest and formed a joint company. Today, Martin Ingemarsson works as head of maintenance and is on the management team for Bjärefågel's slaughterhouse.
Robin Lundgren, board member
Robin Lundgren has worked in both Denmark and Sweden in various roles as an accountant, controller, chief financial officer, deputy CEO and as CEO of Bjärefågel from 2016 to 2018. He is essentially an economist with a master's degree in financial management. Robin was CEO of Padelgo, which was later sold to MATCHi, and he then founded Padelboard, which was also sold to MATCHi. Robin subsequently founded Liveday, of which he is CEO.
What is the difference between chicken and
Bjäre chicken?
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